Shiseido has just acquired the perfume and cosmetic brand “Serge Lutens”. Serge Lutens’ fragrances was already distributed by the Japanese cosmetics group in the world. Serge Lutens will remain at the head of the brand.
Serge Lutens and Shiseido started their collaboration in 1980. To strengthen its international development, the Japanese group asked Serge Lutens, who was the artistic director of make-up at Dior, to rework Shiseido’s image. In 1992, Shiseido opened a store “Les Salons du Palais Royal Serge Lutens” at the Palais Royal and started selling fragrances created by Serge Lutens. Continue reading
Who is Anonymode? Nobody knows. “I love fashion and yet, I could not called this text “No-Fashion”. It is a professional manifesto, the finding that a radical change takes place in the mode that makes the current fashion system completely obsolete in France.
Ole Yde’s collection expresses the rigor and the control of the environment of the people living in the north of Europe. The collection is built around an axis as a building and the axis on which it turns is called luxury and glamor. The master pieces of the collection are a chinchilla jacket, black pants inlaid diamond sequins, New Yorker “pimp” black shoes of the 1920’s and embroidered silk blouse and a blue long dress Crew Neck and a black belt marking the waist and thus break the vertical and smooth line all giving a surprising elegance effect.















Once upon a time, there was a flower called, the Rose and a child named Dolce & Gabbana. One day whereas he was walking in his garden dotted with thousands of flowers of all colors, with a thousand sweet perfumes, he was attracted by one of them, a very pretty pink Rose. A Rose… a child… freshness, escape and dreams. What pleasantly distract us from a prosaic daily, whose gravity affects us always more.
John B. Fairchild passed away Friday morning at the age of 87 after an accomplished career in fashion publishing.

