The creative genius of Christian Dior spans the decades. A by-word for Avant-Garde and new beginnings, Dior today denotes a new take on femininity and a particular definition of elegance, at once simple and sophisticated, and always ahead of its time.
In 1947, Christian Dior begins to rewrite all the rules of elegance and creates a new, sensual figure: The New Look. “Make me a perfume that is the fragrance of love.” With these ambitious terms in mind, he formulated his desire to create the perfume that would add the finishing touch to his designs, a perfume embodying all Dior’s signature hallmarks: Miss Dior. Continue reading