
A series of celebrities, including Rihanna, Patti Smith, and other VIPs, are chosen as ambassadors for Rimowa’s “Never Still” campaign
In a short film format, the “Never Still” campaign of RIMOWA gives life to a new era of travel by taking into account the extremely personal perspectives of four global legends. In collaboration with four exceptional brand ambassadors, Rimowa encourages us to travel with a new spirit and new awareness: Rihanna, Patti Smith, LeBron James, and Roger Federer. Continue reading