The SMCP group has decided to create a new division of luxury: Maje Paris. The group wants to offer to its clients exclusive outfits and has chosen Maje Paris to sell them. This is also probably to counter Zara’s offer. Continue reading
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ERMANNO SCERVINO
The dynamism fuelling the creative research is also the driving force behind the corporate strategy.Constant interaction between knowledge and experimentation materialises in a product that brings together innovation and craft excellence. In 2007 the headquarters was opened in Grassina, in the hilly environs of Florence.
The atelier, the research laboratory and the prototype, knitwear and finished garment departments are grouped together in the new premises so that they are in continual contact with the style concept. This is to the benefit of Ermanno Scervino’s working strategy, which is to be directly engaged in the developments of his research, remaining in intimate contact with all the phases of workmanship.
The new headquarters also houses the offices in charge of administration and manufacturing and distribution logistics for the entire group. This dynamises Continue reading
KIRKWOOD AND LVMH
Since last year LVMH has become one of the main shareholders of the virtuoso shoemaker who has presented several innovative models to his male clientele, for whom he has been designing since 2013. It is only the third menswear collection for Maria Luisa’s darling, following a mini-capsule presented in January 2013.
“My male client is the best friend or the boyfriend of my female client!” joked Kirkwood on Monday, June 16 during his London men presentation. “I wanted to reinterpret the classic derby Continue reading
PHILIPP PLEIN NOT EMPTY
Starting with a personal vision more than ten years ago, by now the company PHILIPP PLEIN can look back on a successful history. Based in Switzerland, he has been creating an exclusive, surprising and uncompromising brand.
Today it is a global luxury lifestyle brand, rich in variety with more than ten different categories: fashion for men, women and kids, luggage, jewellery and lunettes. The home collection includes home furniture, home accessories, garden furniture, dog accessories, lightning and kitchen.
The noble aura of the brand opened the doors to the best stores worldwide, in over 60 different countries the company distributes products, including PHILIPP PLEIN monobrand stores in: Monte Carlo, Saint Tropez, Cannes, Moscow, St. Petersburg, Vienna, Kitzbühel, Continue reading
BJÖRK BODY OF PROOF
Last week, it seems when, MoMA announced it would acquire Björk’s Biophilia app — made in collaboration with the graphic-design duo M/M (Paris) — for its permanent collection, the first such induction of an app for the art museum, they were only getting started.
Today MoMA made the bombshell announcement that a retrospective of the Icelandic shrieker-songwriter and multi-instrumentalist’s career would go on view from March 7 to June 7, 2015.
” Björk is an extraordinarily innovative artist whose contributions to contemporary music, video, film, fashion, and art have had a major impact on her generation worldwide.” This highly experimental exhibition offers visitors a direct experience of her hugely collaborative body of work.
MOSCHINO MENSWEAR LONDON
LAFAYETTE MADE IN MILANO
The international Galeries Lafayette development have announced that they have reached an agreement with Westfield and Gruppo Stilo – two leading international mall specialists – to open their first and wholly-owned store in Milan within Westfield Milan, the expected largest mall in Italy.
The future Galeries Lafayette « flagship » store (18,000 m2, four floors) will be one of the main attractions of Westfield Milan, expected to open in 2017/2018.
Located 20 minutes away from the centre of Milan and 10 minutes away from the airport, this prestigious Continue reading