THE DRAGON VOGUE MADE IN CHINA

Tang Shuang, Vogue China Deputy Publisher Resigns,Tang had sold her WeChat channel and its subscribers to Condé Nast China to rebrand as Vogue Business’s regional edition.

Disagreements over the newly-launched Vogue Business in China, which is published on WeChat and had acquired her much-followed personal account and rebranded it into the trade title’s presence, appears to have played a part.

“After much deliberation, I felt that there was a slight gap between my personal style and the company and I decided to focus on my career. Instead of starting a WeChat channel from scratch, Vogue Business in China launched last December by buying Tang’s account called Quanzi, meaning inner circle in Chinese. At the time, it had around 60,000 subscribers. Continue reading